A true AI companion is here

Unlock $900 instant trade-in credit17 with the new Galaxy S25 Ultra — an AI-powered, pocket-sized personal assistant designed to keep you organized and unstoppable.

There are 2 Galaxy S25 Ultra in Titanium Silverblue, one in front view with a track running through, and one in rear view showing the floating camera design. The Galaxy Watch Ultra in Titanium Silver has a Trail Band in Dark Gray. The watch face is in front view with the Energy Score displayed, reading ‘Check your body's battery level.’ Galaxy Buds3 Pro in Silver are also shown. A track borders the products with a man running across it. Galaxy AI. There are 2 Galaxy S25 Ultra in Titanium Silverblue, one in front view with a track running through, and one in rear view showing the floating camera design. The Galaxy Watch Ultra in Titanium Silver has a Trail Band in Dark Gray. The watch face is in front view with the Energy Score displayed, reading ‘Check your body's battery level.’ Galaxy Buds3 Pro in Silver are also shown. A track borders the products with a man running across it. Galaxy AI.

New ways to get things done

Met the user-friendly AI assistant that meets you where you are. Galaxy AI boosts your productivity through a sophisticated ecosystem, intuitive features and realistic, conversational responses.*

There are 2 Galaxy S25 Ultra in Titanium Silverblue, one in front view with a track running through, and one in rear view showing the floating camera design. The Galaxy Watch Ultra in Titanium Silver has a Trail Band in Dark Gray. The watch face is in front view with the Energy Score displayed, reading ‘Check your body's battery level.’ Galaxy Buds3 Pro in Silver are also shown. A track borders the products with a man running across it. Galaxy AI.

Personalized briefings for your day

Each morning, Galaxy AI delivers daily briefings complete with weather, Energy Score and an outlook of what your day has in store. Your evening brief allows you to reflect on your most memorable moments.3,4,5,6,7,8

Circle it, find it. Hear it, find it.

Just circle an object in a photo or video and Circle to Search with Google will take it from there. The music you're hearing, online shopping must-haves and more are all at your fingertips.9

New ways to create

Galaxy AI takes your idea and breathes life into it. With a suite of integrated tools across devices, inspiration is just around the corner. Editing creations and imagining new ones have never felt so natural.

A sound studio at your fingertips

Get rid of distracting background noise in your videos with Audio Eraser. Fine-tune your audio using six categories — voice, music, noise, crowd, nature and wind — and dial in to the important stuff.10

Highlight reels made easy

Create highlight reels at the drop of a hat with Auto Trim. No matter how many videos you took during that trip last weekend, Galaxy AI can easily create a clip of only the highlights.11

Retouch. Restyle. Reimagine.

Let your imagination take off by moving, erasing or enlarging components from your photos however you want. Your photo is your creative canvas with Generative Edit. Plus, you can work across devices, bringing you even more flexibility while you work.12

New ways to communicate

Explore a whole new world of simplified and borderless communication. Discover real-time interpretation to overcome language barriers and more tools to keep conversations logged and organized.

What you need to remember, outlined

With Call Transcript, you can record, transcribe and summarize calls so you can remember them at a glance. Call Transcript generates automated notes to help you jog your memory later.13

Get your message across

Having trouble finding the right words? Writing assist generates options for natural responses so you can respond to friends and family quickly, even when you're on the go.14

Meet your communication expert

Real-time conversations across language barriers are a breeze with Interpreter. Whether you're taking a trip around the world or working with international clients, Galalxy AI puts you in control of communication.15

Search your gallery. Naturally.

Simplify your search and locate your photos or videos in your Gallery through natural language with Samsung voice. Find your favorite pics by saying keywords such as the location in which they were taken or their contents. You're just one search away from digging up photos of that birthday party for your dog.

The future of health, now made personal

Energize your lifestyle with Energy Score. By connecting to your Galaxy Watch 7, you can learn more about your body with a personalized analysis of your sleep, nutrition, energy and activity. It's your first building block toward better habits.


Better sleep. Well-rested.

Good sleep is within reach with a personal health coach keeping you on track. Use your Galaxy Watch to track your sleep patterns and discover your sleep type. Healthier sleep habits begin with a 4-5 week program to suit you.16

Personal data stays personal

Incredible capabilities while staying secure. Galaxy AI encrypts and stores your data safely so that you can ensure high-level privacy.


Experience Galaxy AI in these devices

FAQs

  • What is Galaxy AI?

    Think of Galaxy AI as your mobile AI assistant, personalizing and providing real actions for what you need. Communicate with it through natural conversation and open up a more effortless way to do things. You can look forward to more as Galaxy AI continues to make improvements to open up a more convenient future.
  • Now Brief helps provide personalized briefings throughout the day. Start your morning with a preview of your upcoming schedule, and end the day with activity insights. It will even suggest routines based on the patterns of your feature usage.3
  • Tackle language barriers more confidently with a suite of smart tools. For real-time conversations in multiple languages, Interpreter can act as your pocketable interpreter. And through Writing Assist, you can send and receive messages in different languages.14,15
  • Circle to Search gives you a powerful search tool simply through the use of your finger or S Pen. This feature can support your search, using images, videos, text, and even music on your screen.9
  • Creativity takes off with Galaxy AI. Auto Trim helps make highlight reels a little easier, collecting and organizing similar footage and creating highlights. And for sound, Audio Eraser helps fine-tune your audio, lessening distracting noises. Generative Edit helps open up new possibilities for your existing photos with sophisticated editing tech.10,11,12
  • Energy Score is your north star for habits that build a healthier you. It takes into account sleep, activity, and heart rate, resulting in a measure of your physical and mental energy and readiness. Energy score can support healthier sleep, helping you live better.16
  • Galaxy AI encrypts personal data for a powerful security system you can trust. Knox Matrix Trust Chain helps monitor and protect all Samsung Galaxy devices, and you decide whether data is kept on your device, in the cloud, or deleted. All your data is stored in Personal Data Engine, which blocks random access from other apps.

*Use of AI features is complimentary through 2025. Purchase may be required after complimentary period. Dates, availability and supported features may vary by app and country. Samsung Account login may be required to use certain Samsung AI features. Samsung does not make any promises, assurances or guarantees as to the accuracy, completeness or reliability of the output provided by AI features.

1Image simulated. Watch face rotates only when it is charging. Availability of colors, sizes, models, and watch bands may vary by country or carrier. Trail Band is sold separately. Products are sold separately. Energy Score is available on Android phones (Android 10 or above) and requires the Samsung Health app (v6.27 or above). Samsung account login is required.

2Galaxy Watch4 or later-released Galaxy Watch series or Galaxy Ring at least once. Service availability may vary by country or region. Not intended for use in detection, diagnosis or treatment of any medical condition. The result is for your personal reference only. Please consult a medical professional for advice.

3Now Brief feature requires Samsung Account login. Service availability may vary by country, language, device model, apps. Some features may require a network connection.

4Modes and Routines need to be enabled to use Personal Data Engine for context-based Routines suggestions.

5User needs to consent to access permissions such as photos, videos, audio files, and calendar events. May not display moments depending upon exposure policy. The description of photos provided by moments may not align with the user's intent.

6Notifications for coupons only available for coupons added to Samsung Wallet with expiration date. 

7To check the Energy Score, the health data tracked from Samsung Galaxy Watch or Samsung Galaxy Ring must be synchronized with the Samsung Health App. The result is for your personal reference only and is not intended for medical purposes.

8Calendar notification is available only if Samsung Calendar is installed and compatible with calendar apps that utilize Android calendar databases.

9Google is a trademark of Google LLC. Results for illustrative purposes only. Service availability may vary by country, language, device model. Requires internet connection. Users may need to update Android and Google app to the latest version. Works on compatible apps and surfaces. Results may vary depending on visual matches. Accuracy of results is not guaranteed.

10Results may vary per video depending on how sounds present in the video. Samsung Account login required. Six types of sound can be detected; voices, music, wind, nature, crowd and noise. The actual sound detection may vary depending on audio source, and the condition of the video. Accuracy of results is not guaranteed.

11Maximum length per clip to be edited using Auto Trim for Photo Assist is 90 minutes. Maximum length of combined clips to be edited using Auto Trim for Photo Assist is 180 minutes. Maximum number of clips to be edited per video project is 60 clips. Accuracy of results is not guaranteed.

12Generative Edit feature for Photo Assist requires a network connection and Samsung Account login. Editing with Generative Edit may result in a resized photo up to 12 MP. A visible watermark is overlaid on the image output upon saving in order to indicate that the image is generated by AI. Image files also have an invisible watermark to comply with Coalition for Content Provenance and Authenticity (C2PA) standards. The accuracy and reliability of the generated output is not guaranteed.

13Transcripts and summaries feature requires network connection to receive call messages. It is capable of automatically transcribing recorded calls into text and summarizing call transcripts. Samsung Account login required. Transcripts and summaries feature is only available on pre-installed Samsung Phone app. Service availability may vary by language or region. Certain languages may require language pack download. Accuracy of results is not guaranteed.

14Suggested Replies feature requires network connection to receive messages. It can suggest replies without network connection once the messages are received by the device. Samsung Account login required. Suggested Replies feature is only supported from the FlexWindow. Service availability may vary by language, country and app. Accuracy of results is not guaranteed.

15Interpreter feature requires Samsung Account login. Certain languages may require language pack download. Service availability may vary by language. Accuracy of results is not guaranteed. Availability and supported features may vary by country, region or carrier. Availability of supported languages may vary.

16Energy Score is available on Android phones (Android 11 or above) and requires Samsung Health app (v6.27 or above). Samsung Account login required. Service availability may vary by country, region, language. To check the Energy Score, the health data tracked from Samsung Galaxy Watch (Galaxy Watch4 series and later models using OS 5.0 or above) or Samsung Galaxy Ring must be synchronized with the Samsung Health App. Needs at least the previous day’s activity data and sleep, and heart rate data during sleep. Not intended for use in detection, diagnosis, treatment of any medical condition. The result is for your personal reference only. Please consult a medical professional for advice.

17For a limited time only, on Samsung.com/Shop Samsung App, or purchase a new qualifying Galaxy device ("Qualifying Purchase"), send in your qualifying trade-in device to Samsung through the Samsung Trade-In Program, and if Samsung determines your trade-in device meets all eligibility requirements, you will receive a trade-in credit specific to your qualifying trade-in device to apply toward your Qualifying Purchase. Device models that currently qualify for trade-in and trade-in credit amounts associated with those models are available on Samsung.com and the Shop Samsung App; eligible models and amounts may change at Samsung's sole discretion. To be eligible for trade-in, your qualifying device must meet all Trade-In Program eligibility requirements, which include, but are not limited to, that the device powers on, holds a charge, and does not power off unexpectedly; has a functioning display; has no breaks or cracks in the screen (unless a cracked screen offer applies); has no breaks or cracks in the case; has no liquid damage (whether visible or not); has no other defects that go beyond normal wear and tear; is not on a black list; has a verified FCC ID; has been reset to factory settings; has all personal information removed; has all software locks disabled; and is owned by you (leased devices are not eligible). Anticipated trade-in value will be applied as a credit at time of purchase, but, if you do not send in your trade-in device within 15 days of receipt of your Qualifying Purchase, you will be charged back for the trade-in credit applied to your purchase, or if you send in your trade-in device within 15 days of receipt of your Qualifying Purchase but Samsung determines your device does not meet all eligibility requirements, you will be charged back for the trade-in credit applied to your purchase minus $25. Participation in this program does not excuse you from contracts with your carrier or retailer (or any related payments or fees) for the device that was traded in. Limit 1 trade-in per Qualifying Purchase. Samsung reserves the right to modify or discontinue this offer at any time. The Trade-In Program cannot be combined with any other Samsung, carrier or retailer promotions, discounts, or offers unless specifically provided for in the terms and conditions of such offers. Additional terms, including terms that govern the resolution of disputes, apply.