Highlights

NQ4 AI Gen2 Processor

Anti Reflection

Motion Xcelerator 144Hz

Endless Free Content

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Features

A New Era of Samsung AI TV

Stellar brightness and sensational contrast

*TV design may vary. Samsung TV has been ranked No.1 selling TV Brand for 18 consecutive years by Omdia.

Top 4 Features

NQ4 AI Gen2 Processor

Our most intelligent 4K processor

Anti Reflection

Watch at any time of day

Motion Xcelerator 144Hz

Up to 4K 144Hz motion* for PC and Console gamers

Endless Free Content

Access free channels with Samsung TV Plus and more

Playing video Playing video

*Upscaling may not apply to PC connection and Game Mode.

Performance compared to 2024 QLED

*Compared to 2024 Q70D QLED.
**4K upscaling may not apply to PC Connection and Game Mode.

Playing video Playing video

*4K 144Hz is only available with PC connected content. Supports VRR/4K@120Hz as specified in HDMI 2.1.

*Samsung account required to access our network-based smart services and apps. **Samsung TV has been ranked No.1 selling TV Brand for 18 consecutive years by Omdia. ***Subscriptions required. Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time.

Endless Free Content

Access over 800+ free channels

Enjoy news, sports, movies, entertainment, music, kids’ shows and more. With new content continuously added,
there’s always more to explore.

Playing video Playing video

*Channel number correct as of May, 2024. Downloading apps, signing up, and logging in may be required to access channels provided by third-parties.
*Requires Samsung account.

Samsung TV Plus

Entertainment for every day. Always for free.

Watch 1000s of TV shows and movies, for free, with Samsung TV Plus. Get instant access to live and on demand entertainment like The Graham Norton Show, Narcos, and Mad Men. Stream the latest news on CNN and catch-up on kids shows, sports highlights and more with no strings attached.

*Samsung account and internet connection required.

Picture Quality

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Samsung NQ4 AI Gen2 Processor works behind layered screens. When the processor powers on, the effect ripples through the layered screens to optimize the picture at the forefront. The details of a mountain side, rocks in a creek and shoes of a runner in a scene are upscaled to great clarity.

Samsung NQ4 AI Gen2 Processor works behind layered screens. When the processor powers on, the effect ripples through the layered screens to optimize the picture at the forefront. The details of a mountain side, rocks in a creek and shoes of a runner in a scene are upscaled to great clarity.

4K AI Upscaling

Watch in glorious 4K, even if it wasn't filmed that way*

From news to classics, our most powerful 4K processor elevates all content to breathtaking 4K Ultra HD, regardless of the source. With AI and 20 neural networks, our TV intelligently analyses images and restores detail for a stunning visual experience.

*Upscaling may not apply to PC connection and Game Mode.

Elephants are walking around in a wide field. The scene after applying HDR 10+ ADAPTIVE\/GAMING technology is much brighter and crisper than the SDR version.

Elephants are walking around in a wide field. The scene after applying HDR 10+ ADAPTIVE\/GAMING technology is much brighter and crisper than the SDR version.

Neo Quantum HDR+

Spectacular detail and exceptional contrast

From gloomy shadows to sun-scorched scenes – see the previously hidden detail in every scene, exactly as you’re meant to. Thanks to remarkable HDR brightness, watch in true-to-life quality with rich colour and remarkable contrast.

*Neo Quantum HDR applicable for 43” and 50”.

Ultra Viewing Angle with Anti-Reflection Screen

Minimise distracting glare

No need to close the curtains for the mid-day match. Samsung's technology absorbs reflections to reduce glare, so you're not distracted from the action on screen. Plus, with an Ultra Viewing Angle, you'll still enjoy a brilliant picture when you're not directly in front of the TV.

*Wide Viewing Angle with Anti-Reflection applicable to 43", 50" and 98".

Real Depth Enhancer Pro

Adjusts the depth - just as you would see in real life

Real Depth Enhancer Pro detects areas where a person's eye would typically focus and precisely enhances the depth and foreground contrast. So when you are watching a nature documentary, it enhances an elephant's wrinkles while leaving the background as it is - just like a person's eyes would.

Auto HDR Remastering

Transform SDR content into HDR-like picture quality

Enjoy HDR-like picture quality, even with SDR content. Using AI, your TV learns the difference between SDR and HDR content and transforms it into vibrant HDR-like visuals. Experience brighter highlights, more vibrant colours and clearer details.

Expert Calibration

Brilliant colour, fine-tuned by the experts

Enjoy brilliantly mastered colour and truthful picture quality, that's already been calibrated by the experts. We bring you professional-grade colour calibration, without having to bring in the professionals.

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Gaming Experience

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Gaming Hub

Where gaming comes together. No console required.*

Samsung Gaming Hub brings together the biggest console and streaming games from Xbox and other industry-leading partners, all in on one place.* With no downloads, storage limits or console required, just turn on your TV and play.

*Samsung account, internet connection, additional gaming service subscription and compatible controller required. Gaming Hub not available in Republic of Ireland.

Scattered scenes from games with one main scene front and center. \"RPG\" is detected as its genre, as it is then scanned into optimal settings by Samsung's AI technology. Then the screen changes and \"Racing\" is detected as the genre of \"Kart Rider Drift\" as it is also scanned into optimal settings.

Scattered scenes from games with one main scene front and center. \"RPG\" is detected as its genre, as it is then scanned into optimal settings by Samsung's AI technology. Then the screen changes and \"Racing\" is detected as the genre of \"Kart Rider Drift\" as it is also scanned into optimal settings.

AI Auto Game Mode

Game settings automatically adjusted by AI

Get the edge over your competition. AI Auto Game Mode recognises the genre of game you are playing, and automatically adjusts the settings. RPG? Witness incredible graphics. Racing? Experience ultra-smooth motion. So all you need to do is turn on your game and play.

* AI Auto Game Mode is available for certain console games only.
* Availability may vary according to gaming content and format.

A comparison of the same 2 cars in motion are on display. The left side has a lot of stutter while the right side runs smoothly. The AMD FreeSync Premium Pro logo is on the upper righthand side.

A comparison of the same 2 cars in motion are on display. The left side has a lot of stutter while the right side runs smoothly. The AMD FreeSync Premium Pro logo is on the upper righthand side.

FreeSync Premium Pro*

HDR Gaming without screen tearing and stuttering

AMD FreeSync Premium Pro works with your next gen console to give you an exceptional gaming experience: combining reduced screen tearing and stuttering with exceptional High Dynamic Range (HDR) visuals*. Watch your games come to life in spectacular colour and vivid detail.

*Compatible games and consoles only.

An action game is playing onscreen, with the Game bar onscreen at the bottom. The player selects Game Genre, Virtual Aim Point, Screen Ratio, then Minimap Zoom. The First Descendant game logo is on the top.

An action game is playing onscreen, with the Game bar onscreen at the bottom. The player selects Game Genre, Virtual Aim Point, Screen Ratio, then Minimap Zoom. The First Descendant game logo is on the top.

Game Bar

Optimise your gaming experience

The advanced Game Bar* lets you quickly optimise your gameplay—whether that’s switching aspect ratios, checking input lag, activating virtual aim point or minimap zoom. Choose to play at wide 21:9 or ultrawide 32:9 aspect ratios and see more of your surroundings at once.

*Applicable to console and PC Gaming only. Some titles may not support this feature.

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Sound

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A Samsung TV plays a scene of a band performing, with a focus on the drummer. The TV emanates rings of sound in various sizes, which pulse energetically and travel in all directions to fill the space, indicating use of the Dolby Atmos feature.

A Samsung TV plays a scene of a band performing, with a focus on the drummer. The TV emanates rings of sound in various sizes, which pulse energetically and travel in all directions to fill the space, indicating use of the Dolby Atmos feature.

Dolby Atmos®

Cinematic sound reimagined with Dolby Atmos and your TV's 8 speakers

Dolby Atmos delivers a sound experience that you can feel all around you. It works with the TVs 8 built-in speakers to create an incredibly immersive and realistic impression of sound. When a helicopter flies overhead in your favourite blockbuster, it feels like it is actually flying over you.

*43” and 50” support Dolby Atmos with virtual top speakers.

A boat is making a circular motion on the water. OTS+ technology is tracking the action of the boat as it moves.

A boat is making a circular motion on the water. OTS+ technology is tracking the action of the boat as it moves.

Object Tracking Sound+

8 dedicated speakers follow the action on-screen

An immersive TV surround sound experience that puts you in the heart of the action. 8 speakers built-in to the four sides of the TV make the sound follow the action on screen. Hear a car zoom along the screen, the crowd cheer all around you, or the dialogue come from where the character is standing.

*Object Tracking Sound Lite applicable to 43” and 50”.

Soundwaves beneath the TV change in shape as the TV sound adapts to the dialogue, orchestra and soccer game being displayed.

Soundwaves beneath the TV change in shape as the TV sound adapts to the dialogue, orchestra and soccer game being displayed.

AI Sound

Sound optimised for your room and content

Using AI and 20 neural networks, the TV optimises the sound for what you’re watching and where you’re watching it. It automatically tailors the sound to your space; clarifies voices over background noise; and adapts the sound to match the type of content you’re watching. You'll hear every detail.

*Adaptive Sound Pro and Active Voice Amplifier can be activated in the TV settings. The default setting is that these features are off.

Only sound from the Soundbar was activated when Q-Symphony was off, but sound from both the TV and Soundbar turned on when Q-Symphony turned on.

Only sound from the Soundbar was activated when Q-Symphony was off, but sound from both the TV and Soundbar turned on when Q-Symphony turned on.

Samsung Q-Symphony

Samsung TVs and soundbars play together in perfect harmony

Enhance your Samsung TV experience with a Samsung Soundbar. Designed to work in perfect harmony, enjoy exceptional sound from both your TV and soundbar speakers – at the same time. Get the audio experience your Samsung TV deserves.

*Compatible Samsung Soundbar required.

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Elevate your sound experience

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Cinematic Q-Series Soundbar

3D surround sound for the ultimate cinematic experience

See all

Ultra Slim Soundbar

Impossibly slim and packed with powerful sound

See all

Essential B&C-Series Soundbar

Hear more than just TV sound

See all

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Design

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The NeoSlim side profile of QN90D is highlighted by a thin light tracing the edge of the TV from top to bottom.

The NeoSlim side profile of QN90D is highlighted by a thin light tracing the edge of the TV from top to bottom.

NeoSlim Design

A gorgeous TV, anywhere you’re watching

From the middle of the sofa to the armchair in the corner, this TV has been delicately crafted to look beautiful from any angle.

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Tizen OS

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Using SmartThings, an icon of the built-in hub on Samsung TV connects to other icons of various connected home devices in a living room, such as the AC, lights, oven, robot vacuum and air purifier.

Using SmartThings, an icon of the built-in hub on Samsung TV connects to other icons of various connected home devices in a living room, such as the AC, lights, oven, robot vacuum and air purifier.

SmartThings

Control your smart home from your TV

From game consoles and smart lighting, to speakers and 1000s of smart devices, Samsung Smart TV gives you control at the touch of a button*. You can even monitor home cameras, or see who’s at the door from the comfort of your sofa. All to make your life easier, more secure, and more connected.

*Requires Samsung Account, SmartThings app, Internet connection, and SmartThings enabled devices.

Multi View

See it all at once, on the big screen

Never miss another moment. With Multi View, you can play your mobile content alongside the TV, all at once, on the same screen. Simply pair your smartphone to your TV with screen mirroring to split the big TV screen *. Handy if you want to keep an eye on the football score whilst watching a movie.

*Samsung account, internet connection and compatible mobile device required.

Samsung Daily+

Manage your daily activities

Samsung Daily+ brings together apps such as SmartThings, Workspace and Samsung Health so that you can easily manage your daily activities and lifestyle from the comfort of your TV.

*Samsung account and internet connection required.

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Security & Conscious Living

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Samsung Knox Security

Your privacy. Secured.

Samsung Knox ensures that confidential and sensitive data stays safe, with multi-layered security; automatic blocking of harmful attacks; and constant audits, updates and monitoring*. It even protects all the Home IoT devices connected to your TV**. It's your privacy, secured.

*Security software update is guaranteed for at least three years from product launch. Latest software update is required.
**Must be connected to Samsung TV via SmartThings.

SolarCell One Remote

Control all your devices with one solar-powered remote

Consciously crafted, the universal remote can control all of your compatible devices. It charges on indoor light and keeps its charge from Radio-Frequency power harvesting, so you don't need any disposable batteries*.

*Must be charged via USB C cable (sold separately) if battery is fully drained.

When AI Energy Mode is off, the surroundings around the TV appear bright. A smartphone screen displaying AI Energy Mode pops up, and it switches from Off to On. With adaptive brightness and AI Energy Mode activated, the energy level decreases significantly, and the scale shifts from day to night.

When AI Energy Mode is off, the surroundings around the TV appear bright. A smartphone screen displaying AI Energy Mode pops up, and it switches from Off to On. With adaptive brightness and AI Energy Mode activated, the energy level decreases significantly, and the scale shifts from day to night.

AI Energy Mode

Monitor and reduce your energy consumption*.

Save energy* with AI Energy Mode and SmartThings**. With AI Energy Mode, your TV adjusts the brightness depending on the content you are watching and the surrounding light levels in your room*** to reduce overall energy consumption. Then, you can monitor the energy usage of your TV and other compatible devices through Map View on your TV.

*Energy saving may vary according to model, viewing conditions or types of content. Does not work with gameplay or viewing priority modes. Energy savings based on internal test results and may vary.
**Requires SmartThings app, Internet connection, and SmartThings enabled devices.
***Adaptive Brightness will not operate in environments exceeding 80 lux.

Relumino mode

Entertainment made accessible

Relumino Mode improves the clarity of images by outlining objects, boosting the contrast and adjusting the colour, making the content clearer and easier to enjoy for people with low vision.

*Available on sources provided through DTV and HDMI only.

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